The Marketing Manager is chiefly responsible for leading ACI-NA email marketing efforts and providing graphic design support to the Communications and Marketing Department. Duties include devising and implementing data-driven comprehensive conference marketing campaigns, strengthening membership communication channels, providing graphic design, and developing collateral material in alignment with department needs.
Responsibilities and Duties Include:
Working with the marketing team and conferences team, develop and execute marketing and email campaigns to promote ACI-NA conferences and educational events; create targeted audience lists to effectively reach likely attendees; design creative assets for marketing campaigns.
Develop and implement brand identity and maintain quality standards; support consistent application of association branding standards across all levels of the organization. Provide training as required to support this effort.
Responsible for the development, design, and production of all printed, electronic, and digital communications including, but not limited to reports, infographics, presentations, media relations materials, advocacy collateral materials, membership promotional materials, event marketing and on-site materials, sponsorship materials, web and social media assets, and advertisements.
Oversee development, implementation, and evaluation of ACI-NA Excellence in Airport Marketing, Communications, and Customer Service Awards process, including managing online submission portal, and assist with the setup of other ACI-NA award programs.
Serve as staff liaison for ACI-NA Airport Marketing Working Group, a subset of the ACI-NA Marketing, Communications, and Customer Experience Committee; advance working group projects; arrange monthly conference calls; plan and execute seminars, conferences, webinars related to media relations.
The ideal candidate will be:
Authentic, enthusiastic, smart, and passionate about his/her work and the association’s mission.
Task oriented, with a focus on achieving clear and ambitious goals.
Self-motivated, have strong writing and editing skills, and enjoying being part of a dedicated team.
Candidates must demonstrate sound judgment, maintain strong work ethic, and be able to work without close supervision.
The ideal candidate will have a bachelor's degree in marketing, communications, or public relations, with experience in web and/or graphic design or associated field. Candidates should have three to five years of directly applicable work experience, or an equivalent combination of education and experience. Experience in a trade association or product, services or event marketing position a plus. Candidates should be expert users of Adobe Creative Suite and MS Office programs. Digital marketing fluency and expertise a plus. The requirements listed below are representative of the knowledge, skill, and/or ability required.
Exceptional print and digital graphic skills.
Talent for translating highly-technical information into clear and concise graphics and for producing multi-page documents that are thoughtful, highly-organized, logical, and easy to digest.
Experience developing and managing graphics in support of print and digital communication activities.
Ability to participate in collaborative project teams and coordinate deliverables/deadlines throughout all phases of a project.
Capable of adhering to deadlines while working on multiple, diverse projects.
Ability to work in a challenging, fast-paced and energizing environment while consistently producing collateral material of exceptional quality.
Ability to negotiate and manage outside vendor relationships.
Maintains attention to detail and the ability to complete tasks with accuracy.
Please email your resume, cover letter, two graphic design examples, and salary requirements to email@example.com with the subject line: Last Name – Marketing Manager.
About Airports Council
Airports Council International – North America (ACI-NA) is an aviation trade association based in downtown Washington, D.C. We represent the local, regional, and state governing bodies that own and operate commercial airports in the United States and Canada, as well as aviation-related businesses that provide goods and services to airports.